Having an idea for improving an existing product or developing a new one is a great starting point. Our job here is to represent a user and build a bridge between your goals and solutions which are valuable for your customers. Thanks to that, product development is driven by evidence and focused on delivering value to users. In the discovery phase, we collect insights and clarify the unknown to verify hypotheses and turn them into a viable, marketable strategy.
In this phase, we concentrate on turning opportunities into ideas, finding product-market fit, and discovering relevant product metrics.
Having an idea for improving an existing product or developing a new one is a great starting point. Our job here is to represent a user and build a bridge between your goals and solutions which are valuable for your customers. Thanks to that, product development is driven by evidence and focused on delivering value to users. In the discovery phase, we collect insights and clarify the unknown to verify hypotheses and turn them into a viable, marketable strategy.
In this phase, we concentrate on turning opportunities into ideas, finding product-market fit, and discovering relevant product metrics.
During the design and testing phase, we focus on the cognitive factors of user interaction. This includes designing proposals at different levels of fidelity: low-fidelity prototypes aimed strictly at rapid testing, interactive hi-fi prototypes, component design and design systems. The results of this stage can be validated with users to identify pain points and reiterate the process.
We end up with a backlog of ideas for new or improved functionalities based on tests’ results.
We test iteratively to discover and eliminate errors before development and design effective solutions tied to the user's needs.
Product design is not a linear process. The goal is to create a product that stays relevant to the target market - and that means it needs to adjust to shifting user needs. That’s why after we’re done with designing and testing, we go back to product discovery. Based on our implemented product metrics, we can leverage real-world users’ feedback and constantly find possibilities for improving the product.
The iterative cycle of product design and carefully designed user metrics will ensure your product will always stay one step ahead of the competition.
Building an excellent product is a complex process with many opportunities to make mistakes. Based on our own experience, we named pain points that we have encountered and now aim to eliminate. If any of these sounds like the reason for your challenges, we are here to fix them with our product design services.
Our product design team consists of experienced professionals from various fields, including visual design, research, analytics, and architecture. Joining these competencies allows us to create outstanding products and brainstorm innovative product ideas.
The product design approach aims to satisfy the users with frictionless products as well as stunt stakeholders with straightforward communication and transparency throughout the product development process. We make sure to have an S. P. O. C. (single point of contact) on our side, most likely a product manager. They ensure the client understands what and why is happening in the project.
Product discovery is the core of product design. It is a process of refining the product idea and searching for opportunities by deeply understanding real user problems. We stay curious and open-minded and use established discovery techniques to provide solutions that exceed users’ expectations.
Strategy is what allows us to stay on the same page with our clients. We provide Design Thinking Workshops, use opportunity solution trees and join our competencies to stay in close cooperation with the client. Together we decide on KPIs and other metrics which help us understand exactly the desired outcome of the project.
Product design does not exist without research. We use methodologies suited for specific projects, including qualitative and quantitative methods. We then perform data synthesis and data analysis to discover customer insights and provide evidence supporting product development.
Extensive market research results in vast amounts of data. But data is not information - we need to conduct analysis to uncover the truth about users’ needs and expectations. We can turn that data into knowledge that allows us to make data-driven decisions. With data analytics on board, no quantitative data set can keep its secrets from us.
A beautiful, functional building needs an architect to come to life - and the same goes for digital products. Our services include support in designing the organization of information that works seamlessly with user flows and guides the user to their desired outcome with no obstacles.
To design a meaningful user experience, we map user workflows and transform insights into solutions. We create a labeling and navigation system that leads the users exactly where they want to be, leaving them satisfied and willing to come back.
Our creative team invents attention-grabbing interfaces that suit your brand identity. We select colors, typefaces, and illustrations that make the look and feel of your product distinguishable and pleasing. The product ends up as not only functional and easy to work with but also visually appealing.
We strive for human-centric products, which is why we focus on the interaction a user has with an interface. We design ergonomic solutions using the right words and visual representation. We find these solutions through iterations and continuous testing.
We make sure to talk to the users the way they want to be talked to. With UX writing, we guide them through the contents while keeping them engaged and answering their questions before they have a chance to ask them.
CodiLime with its expertise in both network engineering and software development helped us build and release a platform for operational intelligence of digital infrastructure. CodiLime UX designers and software engineers did a great job to ensure great user experience of our product. Smooth communication, out-of-the-box thinking and reliability are those factors that also make our cooperation great.
Our product designers are eager to learn and share their knowledge. See our publications about product design in network applications.
Product Design is only one of the areas of CodiLime’s expertise. As a technology partner, we offer a broad range of knowledge and services to provide our clients with complex solutions to their challenges. Besides design and research skills, we also offer networking expertise and engineering talents.