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DATA

Big data. What is it and why is it so important?

Data analytics is a concept that has been around for decades. Bankers and traders of the past used handwritten spreadsheets to analyze client behavior and predict market trends. But as the years have passed, technology development has provided us with a more thorough and efficient take on data analytics. We’ve come to the age of big data, which has become one of the most significant issues for businesses of all kinds. But why is it so important? Read on to find out why you should care about big data analytics.
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UX

Creating a comprehensive UX for complex network systems

Nowadays, user experience is one of the most crucial things that determines a product’s success. Creating a comprehensive UX for complex network systems is certainly not an easy task but when done well, can be extremely beneficial. Find out all the steps to follow in order to set up the best possible user experience. User experience is essentially how users interact and experience a product, system or service. It encompasses all aspects of the end user’s interaction with the company. Therefore it impacts the entire customer experience which includes any contact users have with the company, involving with the sales representatives, customer support and the product itself.
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UX

Why is discovery research essential for your product?

One of the biggest mistakes while creating a new software product is neglecting discovery research. This fundamental part of product development can help you understand the market and create a product best-suited to customers' needs. This investigation process gives a deep understanding of what customers want, expect and worry about, therefore it will benefit users, the development team and the growing business. It makes the process of software development so much smoother. Discovery research, also called exploratory or generative research, is an investigation process designed to help understand users' needs.
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SOFTWARE DEVELOPMENT

Value Proposition Canvas — what is it and how to use it?

The beginning of developing any business model is to define our target group and the value that we want to deliver to this group. This is where the Value Proposition Canvas comes in handy as a tool that helps to analyze, design and above all, choose the right solution to meet the needs of the identified customers. In this article, you can find out everything you need to know about the VPC, its benefits and how it can improve your business. Essentially, the Value Proposition Canvas is a framework used to ensure that there is a fit between the product and its market.
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SOFTWARE DEVELOPMENT

MVP roadmap — your guide to a successful product

A minimum viable product is a tool often used by startups to reduce the risk of overspending in the early stages of software product development. MVPs are popular because the success or failure of a product on the market may depend on its quality and implementation. How do you ensure that your product's MVP will fulfill its purpose and lead your team to success? The answer is an error-proof plan. Find out everything you need to know about a minimum viable product and how to create and use an MVP roadmap to build a scalable, robust software product.
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SOFTWARE DEVELOPMENT

What is software product development? Types, methodologies, and process

Software product development is a complex process that requires a lot of preparation. Without a proper step-by-step strategy, a project is most likely set for failure. To avoid that, you should choose the most suitable methodology and plan the process accordingly. Read on to learn everything you need to know about software product development. Software product development means creating a new product that meets particular market needs. It's a systemic, logical process that results in entirely new software or an upgraded version of an existing product.
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SOFTWARE DEVELOPMENT

Outsourcing software development in 2022: pros and cons

Outsourcing is a business strategy that can increase efficiency, gain competitive advantage, and help achieve market goals faster. No surprise it is becoming an increasingly popular approach and more and more software-based businesses are deciding to outsource some or all of their development to external companies. It is estimated that the demand-supply gap for software developers will grow by 22% between 2020 and 2030, making it more difficult for companies to recruit skilled programmers and build in-house teams.
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